Arlo Projects · Hospitality

Lapin Bristol

Building one of Bristol's most viewed restaurant presences on social — from 6k to 15k Instagram followers and 400 to 24k Facebook followers in under 8 months, with 4M+ views on how-to content.

IndustryHospitality · French Cuisine
ServicesContent Strategy, Video Production, Social Management
StatusOngoing
15K Instagram Followers

Growth from 6K, organic reach and engagement

24K Facebook Followers

From 400 followers in under 8 months

4M+ Video Views in 90 Days

With peak content reaching 1.2M+ views

01

An Established Bristol Restaurant

An established French restaurant with the food, technique and chefs — but a social presence that didn't match its standing in Bristol.

They needed to reach new audiences without losing the authenticity that earned their reputation.

02

Teaching Through Doing

A content strategy built on how-to videos — chefs making French recipes and sauces on camera. Followers became learners, and the content was made to share.

Production-quality, scripted to teach and entertain, posted consistently — and tailored separately for Instagram and Facebook.

03

Building A Creator Presence

A series of chef-led tutorials on French cooking fundamentals — high production, real technique, genuine personality.

Our top piece hit 1.2M views, and how-to content has passed 4M views across platforms — one of Bristol's most-viewed restaurants.

And they weren't just watching — they were booking. We've tracked real revenue back to social.

04

From Hidden Gem To Destination

Instagram: 6k → 15k followers, all organic.

Facebook: 400 → 24k followers in under 8 months.

Engagement: Comments, questions, and tables booked straight off the posts.

Let's Make You Bristol's Next Must-Visit

Production-led social that turns followers into bookings. You bring the food — we'll build the audience.

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Lapin Bristol restaurant — social media content & photography by Arlo Marketing
Lapin Bristol restaurant — social media content & photography by Arlo Marketing
Lapin Bristol restaurant — social media content & photography by Arlo Marketing